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    One Festival.
    One Database.

    Seven interest groups, four marketing modules, eight revenue sources. Ticketing, artists, booking, service providers, sponsors, media and visitors work in the same system.

    For festivals and organisers.
    Replaces mailing, design, planning, website.
    In development.
    7 Interest groups4 Marketing modules8+ Revenue sourcesIn development
    01 — Problem

    Fifteen tools. Zero connection.

    Ticketing here, addresses there, design in a third program, website in a fourth. Each costs money; data is lost at every interface.

    The event market is large and digitally underserved. Those who organise a festival buy a dozen subscriptions and maintain the same data multiple times.

    The loss is not in the price of the tools, but in what lies between them: someone who buys a ticket is a stranger in the mailing tool. Those who perform do not appear in the billing.

    02 — Vision

    Not a tool. A cycle.

    001

    Operations

    Planning, crew, timeline, finances. The operational core upon which everything else is built.

    002

    Marketing

    Addresses, mailing, website, social — four modules on the same database instead of four contracts.

    003

    Revenue

    Ticketing, participation, brokerage, cashless payment. Eight sources from one system.

    03 — Marketing Suite

    Four modules. No third-party tools.

    01
    Addresses
    Complete contact profiles, segmentation by preferences and buying behaviour, history across editions.
    Module A
    02
    Mailing
    Drag-and-drop newsletters, triggered flows, early-bird reminders, double opt-in.
    Module B
    03
    Website & App
    Templates for festivals, custom domain, installable, live mode during the event.
    Module C
    04
    Social Generator
    Posts generated from program data — copy in the brand's tone of voice, formats for every channel.
    Module D
    04 — Portals

    Seven groups. One ecosystem.

    01
    Organisers
    Timeline, crew, finances, ticket sales, analytics — the operational headquarters.
    Headquarters
    02
    Artists
    Personal share of ticket sales, materials, technical requirements, real-time billing.
    Participation
    03
    Booking
    Inquiry flows, digital contracts, suggestions based on program and audience.
    Sales
    04
    Service Providers
    Marketplace with direct booking, payment protection, planning security for trades.
    Marketplace
    05
    Sponsors
    Self-booking packages, impact measurable instead of claimed.
    Revenue
    06
    Media
    Online accreditation, central materials, image archive by event.
    Press
    07
    Visitors
    Program, site map, ordering at seat, cashless payment, post-event feedback.
    Audience
    05 — Revenue

    Eight sources. One model.

    Commission on tickets, artist participation, usage fees, brokerage for service providers and sponsors, cashless payment, analytics.

    001

    Transaction

    The platform earns where it creates value — on the booking, not the registration.

    002

    Usage

    Entry is free. Those who grow pay more; those who pause pay nothing.

    003

    Brokerage

    Service providers and sponsors find each other via the platform. Both sides pay for results.

    Where the industry connects.
    06 — Roadmap

    Four phases.

    Phase 1
    Operational core and Marketing Suite: planning, ticketing, addresses, mailing, website.
    Phase 2
    Portals for artists, booking, service providers, sponsors and media.
    Phase 3
    Revenue models in full operation, cashless payment, refinement of AI-supported generation.
    Phase 4
    International expansion, open interfaces, partner operation under third-party brands.
    Contact

    If you host events, we should talk.

    Inquiries

    Jean-Claude ParentManaging Directorjean-claude.parent@maitrx.ai

    maitrx GmbH

    Seeblick 21
    88045 Friedrichshafen
    Deutschland

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